Curlfest 2016 – On Sunday, Curly Girl Collective held their annual natural hair care event that brought thousands of stylists, bloggers and curlistas to Prospect Park in Brooklyn for a day of music, conversation and information.
As millennial women have come of age, a paradigm shift has taken place. There is something cosmic about embracing what you do have and not worrying about what you don’t. Since more and more women are choosing to rock their curls as opposed to wearing “safe” and “acceptable” hairstyles there has come an honest need to re-discover how to care for natural hair. What do I do with it!? What products should I use!? How do I style it!? Curlyfest 2016 had all of the answers…
Curlfest is an initiative that draws attention to the importance of unity in our communities, builds relationships on a grand scale and draws attention to the global trend of women embracing their natural beauty.
The event was sponsored by many of the industry’s leading natural haircare brands including Carol’s Daughter, Cantu, SheaMoisture, Dark & Lovely, Phyto Specific, Tropic Isle Living, Curls, Kinky Curly and Eden Bodyworks were on site providing everything from live styling demonstrations and portraits, to product giveaways and gift bags.